University Business - February 2012 - (Page 46)

There’s an App for That A second product, the iCardinal app for iOS and Android, also by Taqtile, lets fans following from anywhere get general team information and news about all of Stanford’s athletic teams. Sports enthusiasts: think of it as an ESPN app, but just for Stanford athletics. It also features maps of the sports facilities, a calendar of events, videos, and an area for purchasing tickets. They also can order food, explains of infrastructure services. His team began working with AT&T in October 2011 and released the app in January. “We would recommend this to other schools looking to get a fully-functional mobile application in a short amount of time,” he says. Other features include a campus directory and maps with turn-by-turn directions. The notifications feature allows Hopkinson of Dub Labs, because welldesigned mobile apps have the ability to help schools recruit prospective students, retain current ones, and reengage alumni. So what does the future of mobile apps look like? “Right now, the apps are very much focused on the campus experience, checking your assignments, checking your grades,” says Hopkinson. He believes that, in 18 months, students will be able to do everything from a mobile app that they do online today. “In two to three years, what will change is, we’ll start to see more instruction going on from the app in class. I think it’s going to get to the point where you won’t just be learning and engaging with your class during that session, but after class, pre-class, with whatever the professor can push out to the app so the student can continue that experience.” Students can get around campus using the map feature in RIT’s campus app (left). Rockhurst’s app allows students to go to one place for all their needs. Resources Apple iOS Developer University Program, http://developer.apple.com/programs /ios/university AT&T Campus Guide www.corp.att.com/edu/student_life /campus_experience.html Datatel MOX Mobile Access, www.datatel.com/products/products_ a-z/higher-education-mobile.cfm Dub Labs, www.dublabs.com iGFU mobile portal (George Fox University), http://igfu.georgefox.edu Modo Labs, http://modolabs.com /solutions-campus.php Moodlerooms, www.moodlerooms.com Pew Internet and American Life Project survey, http://pewresearch.org /pubs/2054/smartphone-ownershipdemographics-iphone-blackberryandroid Stanford Athletics Mobile Initiatives, www.gostanford.com/ot/mobile-initiatives.html Taqtile, http://taqtile.com Kevin Blue, associate athletic director for business strategy. “They can see the menu from their seat, receive a text that their order is ready, and pick up their order at the fast lane line.” • Campus navigation: The most popular type of app is the all-in-one guide type of app, which can either be created by an institution’s own developers or licensed from an outside company. All of these apps, including Modo Labs Mobile Campus, Datatel MOX, and AT&T Campus Guide, allow members of the campus community to go to one place for all their needs. The AT&T Campus Guide is free to download, works with any service provider, and is available on the iOS, Android, and BlackBerry operating systems. Rockhurst University (Mo.) chose this option because it offers students the ability to access course information, news, videos, and events all from one convenient location, shares Michael Craig, director 46 | February 2012 the school to push out announcements of school cancellations, overdue library book reminders, or tuition payment reminders. • Homegrown all-in-one: Rochester Institute of Technology (N.Y.) created its own native iOS and Android apps using the Kurogo open-source framework from Modo Labs. By creating its own campus app, the tech-savvy campus could tailor it to fit its precise needs. “The apps benefit each student or administrator differently,” says Jeanne Casares, CIO at RIT, adding that it all depends on how they use each one. “Students and staff are able to maintain their busy lifestyles without having to check multiple sources for simple information, such as bus schedules, class times, and dining hours. Alumni feel more connected to RIT because they’re kept more in the loop about events and news than they were before, when they needed to log on to the website.” These connections are key, explains universitybusiness.com http://developer.apple.com/programs http://www.corp.att.com/edu/student_life/campus_experience.html http://www.datatel.com/products/products_a-z/higher-education-mobile.cfm http://www.dublabs.com http://igfu.georgefox.edu http://modolabs.com/solutions-campus.php http://modolabs.com/solutions-campus.php http://www.moodlerooms.com http://pewresearch.org/pubs/2054/smartphone-ownershipdemographics-iphone-blackberryandroid http://pewresearch.org/pubs/2054/smartphone-ownershipdemographics-iphone-blackberryandroid http://www.gostanford.com/ot/mobile-initiatives.html http://www.taqtile.com http://www.universitybusiness.com

Table of Contents for the Digital Edition of University Business - February 2012

University Business - February 2012
Contents
Editor's Note
College Index
Ad Index
Behind the News
Financial Aid
Campus CFO
Education Gateways
5 Things Administrators Must Know About E-commerce Now
There’s an App for That
Internet Technology
End Note

University Business - February 2012

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